Designing for the social web is about much more than adding features its about embracing the social interaction of the people who make you successful and then designing smartly to encourage it read more about the author. Designing for the social web is an engaging look at social behavior joshua porter deftly covers both the anecdotal insightful and research based insights about the keys to the social web this is one of those books where the clarity may in fact hinder it from being taken fully serious. Having only used social sites and not having been active in designing them this book was eye opening for me it summed up some ideas i was not familiar with and gave me some insight on how to pursue the design of a social web. Join justin seeley for an in depth discussion in this video designing for the social web part of building an online community. The result is designing for the social web now available from new riders and other merchants such as amazon the book is 200 pages long chock full of screenshots of interfaces and peppered with social psychology tidbits
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